IRexton Team

iRexton team is a collaborative group of experts with more than two years of experience offering full-service marketing and blockchain solutions.


When you work together with us, you can always rely on the following:

  • Proficiency in blockchain marketing and technology.
  • Simple communication via internet access 24/7.
  • Adherence to reasonable deadlines and prices.

Our proficiency extends beyond conventional boundaries, encompassing cutting-edge technologies and innovative strategies. Partnering with us ensures not only a deep understanding of blockchain marketing but also an unwavering commitment to pushing the boundaries of what’s possible in the Web3 space.

Our Team Includes:

  • Designers
  • Marketers
  • Contextual advertising specialists
  • Video operators/editing
  • Copywriters/speechwriters/screenwriters
  • Content managers
  • Specialists in SMM

Priority Areas Include: 

  • Web3 development, smart contracts elaboration and blockchain technology expertise.
  • Mints are made for NFT collections.
  • Creation of white papers and tokenomics for blockchain projects.
  • Web3 marketing strategy.
  • Web3 project management.
  • Web3 SMM and social media support.
  • Web3 community management.
  • Web3 contributor programs.
irexton group solutions

Web3 Elevate Your Brand

Blockchain Technology: Unlocking Undiscovered Marketing Potentials.

Dive into the fascinating world of Web3 — the next evolution of the internet, offering unprecedented opportunities for marketers. Journey with iRexton Group through the evolution from traditional marketing landscapes to the cutting-edge frontier of Web3 marketing, where possibilities are limitless.

The Problem:

In the rapidly evolving digital space, businesses often find themselves at a crossroads, grappling with visibility and engagement challenges. Traditional strategies are no longer sufficient in a world where authenticity and digital innovation reign supreme.

The Solution:

Our services stand as a beacon for those seeking to navigate these challenges. Leveraging cutting-edge Web3 technologies, we offer innovative marketing solutions that propel your brand into the future, ensuring it not only stands out but also flourish in the digital age.


  • ICO/IDO/STO Marketing: Custom strategies to boost token sales and investor engagement.
  • NFT Marketing: Creative campaigns to promote and sell Non-Fungible Tokens.
  • Community Management: Building and nurturing engaged communities across platforms like Discord and Telegram.
  • Influencer Partnerships: Collaborating with key influencers to amplify brand reach within the crypto space.


  • SEO & Content Marketing: Crafting content that ranks well on Google, tailored to the nuances of the Web3 and high-tech sectors.
  • Paid Advertising: PPC campaigns across social media, search engines, and crypto-specific platforms.
  • Email Marketing: Personalised email campaigns for lead nurturing and conversion.
  • Social Media Management: Engaging content creation and community management on platforms relevant to tech-savvy audiences.


  • Blockchain Development: Custom blockchain solutions, smart contracts, and DApp development.
  • Web & Mobile App Development: Building scalable and secure applications tailored to client needs.
  • API Integration: Seamless integration of third-party services and APIs to enhance platform capabilities.


  • Data Analysis & Insights: Leveraging data to inform strategy adjustments and improve campaign performance.
  • Conversion Rate Optimisation (CRO): Optimising landing pages and user journeys to increase conversion rates.
  • ROI Tracking & Reporting: Comprehensive reporting on key metrics to track return on investment and campaign effectiveness.

How It Works:

Our process is transparent and straightforward, from strategic formulation through to execution and analysis. Simple diagrams and step-by-step guides demystify our approach, making Web3 marketing accessible for every brand.

Why It’s Different:

iRexton Group offers a truly unique and forward-thinking marketing solutions.

For those starting their journey, subscribe to our newsletter for the latest trends and insights in Web3 marketing.

Creating a Product-Driven Community: A Step-by-Step Guide

Building a product-driven community is a strategic approach to fostering engagement and connection among individuals with a shared interest in a particular product. Whether you’re promoting a physical item, a software application, or a brand, creating a community around it can enhance user experience and loyalty. iRexton team created step-by-step guide to help you establish a thriving product-driven community.

  1. Define Your Product

Clearly articulate the product around which your community will revolve. This could be a physical product, a software application, a brand, or any offering that brings people together.

  1. Identify Your Target Audience

Understand the demographics and interests of your target audience. Identify who is most likely to use or be interested in your product.

  1. Choose the Right Platform

Select a platform that aligns with your audience’s preferences. This could be a forum, social media group, dedicated website, or a combination of platforms.

  1. Create a Community Hub

Establish a central hub where community members can gather. This could be a website, a dedicated section on your product’s site, or a social media group. Ensure it’s easily accessible and user-friendly.

  1. Develop Community Guidelines

Clearly outline the community guidelines and expectations. Define the purpose of the community, acceptable behavior, and any rules that members need to follow.

  1. Encourage Product Discussion

Initiate and encourage discussions related to the product. This could include troubleshooting, sharing experiences, asking questions, or providing tips and tricks.

  1. Provide Valuable Content

Share relevant and valuable content related to the product. This could include tutorials, product updates, user-generated content, and success stories.

  1. Facilitate User Feedback

Create channels for users to provide feedback on the product. This could be in the form of surveys, polls, or dedicated discussion threads. Show that you value their opinions.

  1. Host Product-related Events

Organize events, webinars, or live sessions focused on the product. This could include product launches, Q&A sessions with the product team, or expert panels discussing product-related topics.

  1. Recognize and Reward Engagement

Acknowledge and reward active community members. This could be through shout-outs, badges, exclusive access, or even tangible rewards. Recognition encourages continued engagement.

  1. Facilitate Networking

Create opportunities for community members to connect with each other. This could be through introductions, networking events, or user directories.

  1. Stay Responsive

Actively monitor and respond to community discussions. Engage with your community members, address their concerns, and show that their voices are heard.

  1. Iterate and Improve

Regularly evaluate the community’s performance and seek feedback from members. Use this information to make improvements and adjustments to better meet the community’s needs.

  1. Promote User-generated Content

Encourage users to create and share their content related to the product. This could include reviews, tutorials, or creative projects.

  1. Build a Community Team

Consider establishing a team to manage and moderate the community. Having dedicated community managers can help ensure a positive and welcoming environment.

Building a product-driven community requires ongoing effort and a genuine commitment to fostering a space where users feel valued and connected. By focusing on product discussions, user engagement, and providing valuable resources, we can create a thriving community around your product.

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