Esports Marketing
Increase your brand visibility and reach in the competitive Esports realm with a well-planned strategy.
We offer a complete spectrum of advertising solutions, from campaign creation to implementation in real-time. Cold, hard data is the foundation of everything we do. We use analytics to find opportunities and create effective, results-driven initiatives. Our objective is to draw attention to your company and make sure that target audiences see you.
Utilize influencer marketing to enhance awareness and spread the word about your brand.
Make sure your brand is recognizable as well as consistent throughout your digital marketing and the games themselves.
Participate in local events and cultivate connections that attract a devoted following.
Targeted advertising can help you make the most of your visibility on websites like Twitch, Twitter, and YouTube.
Strategic public relations (PR) and media outreach will help your company receive the finest publicity.
Make engaging shows that encourage discussion about your company and draw in new players for your games.
Memorable gatherings in the community will unite your supporters and leave a lasting impression.
Esports Marketing
The best-in-class esports teams influencers from Ukraine, Portugal, the USA, Canada, China, and India.
There are some notable esports teams from Ukraine, Portugal, the USA, Canada, China, and India. Please note that the esports scene is dynamic, and team rankings can change over time.
Ukraine:
- Natus Vincere (Na’Vi) – Known for their success in games like Counter-Strike: Global Offensive (CS:GO), Dota 2, and others.
- HellRaisers – Competitive in CS:GO and other esports titles.
- Vega Squadron – Recognized for their achievements in CS:GO, Dota 2, and other games.
- Team Spirit – Competes in CS:GO, Dota 2, and other esports titles.
Portugal:
- OFFSET Esports – Active in CS:GO, League of Legends, and other esports.
- Baecon Gaming – Competes in various esports titles, including CS:GO and Valorant.
- Grow uP eSports – Participates in CS:GO, League of Legends, and other games.
- For The Win Esports – Known for their presence in CS:GO and League of Legends.
USA:
- Team Liquid – A prominent organization across multiple esports titles, including CS:GO, League of Legends, and Dota 2.
- Evil Geniuses – Competes in a wide range of esports, with success in Dota 2, CS:GO, and more.
- Cloud9 – Known for their presence in games like CS:GO, League of Legends, and Valorant.
- FaZe Clan – Recognized for their performance in games like CS:GO, Call of Duty, and Fortnite.
Canada:
- Luminosity Gaming – Competes in games like CS:GO, Overwatch, and Call of Duty.
- Team Canada – Represents the country in international esports competitions, including the Overwatch World Cup.
- Rise Nation – Participates in multiple esports titles, including Call of Duty and Fortnite.
China:
- Invictus Gaming (iG) – Achievements in games like Dota 2, League of Legends, and CS:GO.
- Royal Never Give Up (RNG) – Competitive in League of Legends, Dota 2, and other esports.
- FunPlus Phoenix (FPX) – Success in League of Legends, CS:GO, and other games.
- Team WE – Known for their performance in games like League of Legends and Dota 2.
India:
- Entity Gaming – Active in games like CS:GO, Valorant, and PUBG Mobile.
- Global Esports – Competes in various esports titles, including CS:GO and Valorant.
- Team Mahi – Participates in games like Free Fire, Valorant, and PUBG Mobile.
These teams represent some of the notable organizations from each country, but the esports landscape is vast, and there are many more talented teams worldwide.
How to organize an esports event in Portugal to attract 100 best-class world teams and key developers in 2023?
Organizing an esports event to attract 100 top-class world teams and key developers in Portugal in 2023 is an ambitious goal. It requires careful planning, strong partnerships, and effective marketing strategies.
Here’s a step-by-step guide to help you get started:
- Define Your Vision and Goals: Determine the purpose and objectives of your esports event. Are you aiming to showcase the competitive scene, promote a specific game, or attract investors? Clarify your vision and set achievable goals.
- Form an Organizing Committee: Create a team of dedicated individuals with diverse skills, including event management, marketing, finance, and logistics. Assign roles and responsibilities to each member to ensure a well-organized event.
- Choose the Right Venue: Select a suitable venue that can accommodate the scale of your event. Look for a location with ample space for multiple gaming setups, seating for spectators, high-speed internet, and other necessary facilities. Consider major cities like Lisbon or Porto, which have excellent infrastructure and transportation links.
- Secure Sponsorships and Partnerships: Seek partnerships with sponsors, gaming companies, and local organizations to help finance the event and provide additional resources. Approach both national and international brands that have an interest in esports to secure funding, equipment, and promotional support.
- Determine the Tournament Format and Games: Decide on the games and tournament formats that will be featured in your event. Research the popular esports titles and consult with the gaming community to understand which games are currently trending and have a strong competitive scene.
- Develop a Marketing and Promotion Strategy: Create a comprehensive marketing plan to generate buzz and attract participants and spectators. Utilize social media platforms, gaming forums, esports websites, and influencers to spread the word about your event. Consider creating engaging content, running online campaigns, and offering early bird discounts for ticket sales.
- Establish Registration and Qualification Process: Set up an online registration system for teams and players to sign up. Depending on the number of interested teams, you may need to implement a qualification process to determine the top 100 teams that will participate in the event. Consider working with recognized esports organizations to ensure fair and credible qualifiers.
- Plan Accommodation and Travel Logistics: Coordinate with hotels, airlines, and transportation services to provide convenient accommodation and travel options for participants and attendees. Negotiate special rates and packages for the event to make it more attractive for out-of-town visitors.
- Create a Compelling Prize Pool: Offer an enticing prize pool to attract top-class teams and players. Seek additional funding through sponsorships and partnerships to enhance the prize pool and make it more appealing.
- Build a Production Team: Hire a professional production team with experience in broadcasting and streaming esports events. Ensure that they can handle the technical aspects, including live streaming, commentator booths, in-game observing, and stage production.
- Establish Safety and Security Measures: Develop a comprehensive security plan to ensure the safety of participants and attendees. Consider crowd management, emergency procedures, medical services, and any necessary permits or licenses.
- Provide Engaging Side Activities: Enhance the event experience by organizing side activities such as panel discussions, workshops, cosplay contests, meet-and-greets with developers, and opportunities for attendees to try out new games.
- Evaluate and Iterate: After the event, conduct a thorough evaluation to assess its success and identify areas for improvement. Collect feedback from participants, attendees, sponsors, and partners to understand their experiences and gather suggestions for future events.
Organizing a large-scale esports event requires careful planning, teamwork, and effective execution. By following these steps and adapting them to the specific needs of your event, you’ll be on your way to creating an exciting and successful esports event in Portugal in 2023.